Privacy / Confidentiality / Data Protection

Privacy Policy

The term "The Missing List" or "us" or "we" refers to the owner of the website whose registered office is the Missing List Limited, 1 Park Row, Leeds LS1 5AB. The term "you" refers to the user or viewer of our website.

This privacy policy sets out how we use and protect any information that you give us when you use this website.

The Missing List is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy policy.

The Missing List may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. We will of course notify you of any changes where we are required to do so. This policy is effective from February 1st 2007.

What information do we collect? How do we use it?

At times we may request that you voluntarily supply us with personal information. Generally this information is requested when you register as a user, either in a professional or non-professional capacity. We may collect the following information in the following circumstances:

when you register with us we ask for information such as name and job title, contact information including email address, demographic information such as post code, preferences and interests and other information as specified on the registration form. We keep a record of this information to enable us to provide our facilities to you and recognise you as a registered site user. We also use it to verify your identity to protect the website from misuse (for example by automated checks on your postcode and phone code). It is important that you provide us with accurate information.

• when you subscribe to a newsletter or e-bulletin we may ask for your name, job title, telephone number and email address so that we can administer this.
• when you post an entry on the website we will process the information that you provide on the form. This information will be made publicly available on the website
• when you respond to an appeal on the website we will need to pass on this response to the originator of the appeal. This may be a private individual or a professional organisation such as the police.
• if you choose to give us personal information that we or our business partners may need \u2013 to correspond with you for example, we will let you know how we will use such information. If you tell us that you do not wish to have this information used as a basis for further contact with you, we will respect your wishes.
• we will use your personal details and information we obtain from other sources to provide you with our facilities, for administration and customer services, for marketing, to analyse your preferences and to ensure that the content, facilities and advertising that we offer are tailored to your needs and interests.
• we intend to continue improving the content and function of the website. For this reason we may monitor user traffic patterns and site usage to help us improve the design and layout of our site and provide content and facilities of interest to you.
• you should note that if our business (or any part of it) is sold or transferred at any time, the information we hold may form part of the assets transferred although will still only be used in accordance with this policy.

We will keep your information for a reasonable period for the above purposes. We may need to share your information with our service providers and agents for these purposes. We may disclose personal data in order to comply with a legal or regulatory obligation.

How do we use your information for marketing and market research?

We may use the information to improve our products and facilities.

We may share your information with our business partners for marketing purposes or we may send you information about other organisations' goods and services. We or our business partners may contact you by mail, telephone, fax, email or other electronic messaging service with offers of goods, services, promotions or information that may be of interest to you. By providing us with your telephone or fax numbers or email address you consent to being contacted by these methods for these purposes. If you do not wish to receive marketing information from us or our business partners please indicate this where requested on the registration form or contact us using the details below.

From time to time, we may also use your information to contact you for market research purposes.

Your consent and other people's information

By providing us with your personal information, including any sensitive personal data, you consent to our processing your personal data for the above purposes. You also consent to our transferring your information to countries or jurisdictions which do not provide the same level of data protection as the UK, if necessary for the above purposes. If we do make a transfer we will ensure that appropriate safeguards are in place .

If you provide us with information about another person, for example a colleague, you confirm that they have consented to the processing of their personal data and that you have informed them of our identity and the purposes (as set out above) for which their personal data will be processed.

Where this is not the case, for example in relation to a missing person or a wanted person, you must comply with the website terms and conditions in providing us with this information and you must be aware that you are responsible for complying with the Data Protection Act 1998 in your own right.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

We may ask you to establish one or more passwords to gain access to certain facilities or sections of the website. You are solely responsible for the control and use of each password you create and you must not disclose these to others.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. The file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. We also use cookies that allow us to identify users and personalise the site whenever possible.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer (click "Help" in your browser menu). For more information on deleting cookies that are already on your computer or to stop cookies being accepted in future go to www.aboutcookies.org. Please note that this may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest and we display advertisements from third parties on our sites. However, once you have used these links to leave our site, you should note that we do not have any control over that other website or our advertisers. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question. In particular, we are not agents for these sites, nor are we authorised to make representations on their behalf.

Other information

If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to us at:

the Missing List Limited
1 Park Row
Leeds
LS1 5AB

or emailing us at privacy@missinglist.co.uk.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please email dpa@missinglist.co.uk

If you believe that any information we are holding on you is incorrect or incomplete, please email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect. If information has been posted about you by a third party, please refer to the website terms and conditions.

For quality control and training purposes, we may monitor or record your communications with us.

Our goal is to respect your privacy. To help us improve our privacy practices please give us feedback. We welcome your comments and queries.